I was at a meeting with an international breeding company who just decided to start using E-brida breeding software and considers using the Mercado software for product management. I asked why he decided to purchase our software and he kicked-off his answer in a few and simple words: “My job implies craftsmanship.
Information management has become complex and a craftsmanship on its own. On top of the already existing need for information new R&D technics accelerate the pace at which new products are created leading to an higher speed at which the markets change. Thus not only the quantity of data and information keeps increasing. Also the quality is more divers and the speed at which it needs to be available and analyzable is faster. By professionalizing our information management with E-brida software and the collaboration with Agri Information Partners I’ll spend more time observing and developing new and other properties. I’ll be able to bring marker information in relation with pedigree trees and I’ll keep better track of my seed stock. The effectiveness of our R&D investments will increase. All of this for the sake of a better company performance ”
“My job implies craftsmanship”… Do you also believe this is universally applicable concept for any field of endeavor? Be it creating a new strawberry or managing information. Basically, craftmanship is a commitment to excellence which is most definitely not the same as quality. Quality is the absence of errors or defects. Quality may be seen as the result of craftsmanship and the basis for a better company performance.
Agri Information Partners is a team of professional with passion for breeding, love for agriculture and a background in IT. We believe breeding companies perform better dedicating more time to activities that strengthen their own craftmanship and spend less time to peripheral things leaving those side issues to the profession of others. For breeders and product managers in breeding companies we develop sophisticated software tools and we provide consultancy in their fields of work.
If your job implies craftsmanship, please contact us at your convenience for further information.
T: +31 651 476359